Senior marketing executive - johor - Johor Bahru
Johor Bahru
Regional Exposure to APAC
- Insurance covers family
- 21 days AL
Senior Executive, Regional Marketing and Social Media
Location: Johor, Malaysia ...Employment Type: Full-time
About the Company
Our client is a key player in the industrial services and engineering sector, with established operations across Malaysia, Australia, and Indonesia. They are dedicated to delivering high-quality solutions and are expanding their marketing efforts to enhance their regional presence.The company fosters a dynamic environment where creative and driven individuals can make a significant impact.
About the Role
We are looking for a proactive and independent Senior Executive to manage regional marketing and social media strategies. As a sole contributor, you will be responsible for driving the entire marketing and social media function, from campaign execution to content creation and performance analysis.This role is perfect for a self-driven marketer who excels in a fast-paced environment and is passionate about building a brand's digital footprint across multiple countries.
Key Responsibilities- Marketing & Campaigns:
- Lead the planning, coordination, and execution of regional marketing campaigns across digital, print, and event channels.
- Develop and localize marketing materials for regional audiences while maintaining brand consistency.
- Monitor, analyze, and report on campaign performance, providing clear recommendations for optimization.
- Social Media Management:
- Manage the end-to-end process of content creation, scheduling, and publishing across all social media platforms.
- Drive audience growth, engagement, and awareness through creative content and community management.
- Track, analyze, and report on key performance metrics, adjusting strategies based on insights.
- Branding & Content Development:
- Ensure all marketing and social content aligns with the company's brand guidelines, tone of voice, and visual identity.
- Support the creation of high-impact content, including videos, graphics, blog posts, and newsletters.
- Manage and maintain the company website, including content updates and design.
- Events & P.R. Support:
- Coordinate regional events such as product launches, trade shows, and marketing activations.
- Support public relations efforts, including drafting press materials and assisting in media outreach
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing or engineering, with a strong focus on social media and regional campaign execution.
- Proven track record of increasing followers, engagement, and online visibility.
- Proficiency in website management (preferably Wix or similar CMS tools) and design tools (e.g., Canva, Adobe Creative Suite).
- Experience in the service, maintenance, or engineering industries is an advantage but not mandatory.
- Regional or multi-country marketing experience is a plus.
- Fluency in English and Malay is mandatory.
- Creative, self-driven, and able to work independently in a fast-paced environment.
- Willing to be based in Johor and support regional functions remotely.
- skills
- qualifications
- education
Bachelor Degree
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