Johor Bahru - Internship Direct Marketing Executive
SING SPARE PARTS SDN BHD Johor Bahru Internship
Responsibilities
- Plan monthly campaigns/content to hit sales targets.
- Create/post short videos & posts (FB/IG/TikTok/XHS/Carousell); reply to chats/comments.
- Run & optimise ads (Meta/Google/TikTok); A/B test for better CPL/ROAS.
- Maintain website/marketplace listings: SEO, pricing, promos.
- Build email/WhatsApp lists; send newsletters/automations; remarket.
- Track GA4/pixels/UTMs; deliver a weekly dashboard with actions.
- Manage reviews & micro-influencers; coordinate with Sales/Warehouse; track budgets; follow PDPA.
KPIs (monthly)
Leads & CPL/CPA, ROAS, organic traffic/rankings, social engagement & content output, chat-to-order & response time, email open/click, repeat purchase rate.
Requirements
1–3 yrs experience or strong portfolio; good copywriting; basic design/video (Canva/CapCut); hands-on with Meta/Google/TikTok Ads & GA4; organised and fast to respond. English required; Chinese/Malay a plus.
Johor Bahru
Regional Exposure to APAC
• Insurance covers family
• 21 days AL
Senior Executive, Regional Marketing and Social Media
Location: Johor, Malaysia ...
Employment Type: Full-time
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