Johor Bahru - Internship Direct Marketing Executive

apartmentSING SPARE PARTS SDN BHD placeJohor Bahru descriptionInternship calendar_month 
Responsibilities
  • Plan monthly campaigns/content to hit sales targets.
  • Create/post short videos & posts (FB/IG/TikTok/XHS/Carousell); reply to chats/comments.
  • Run & optimise ads (Meta/Google/TikTok); A/B test for better CPL/ROAS.
  • Maintain website/marketplace listings: SEO, pricing, promos.
  • Build email/WhatsApp lists; send newsletters/automations; remarket.
  • Track GA4/pixels/UTMs; deliver a weekly dashboard with actions.
  • Manage reviews & micro-influencers; coordinate with Sales/Warehouse; track budgets; follow PDPA.

KPIs (monthly)

Leads & CPL/CPA, ROAS, organic traffic/rankings, social engagement & content output, chat-to-order & response time, email open/click, repeat purchase rate.

Requirements

1–3 yrs experience or strong portfolio; good copywriting; basic design/video (Canva/CapCut); hands-on with Meta/Google/TikTok Ads & GA4; organised and fast to respond. English required; Chinese/Malay a plus.

placeJohor Bahru
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