Business Development Manager
Kredence Creative Solutions Sdn Bhd Kuala Lumpur Full-time
We are looking for a driven and results-oriented Business Development Manager to join our team and play a key role in driving business growth. This position offers the opportunity to lead a team, develop strategic partnerships, and contribute directly to achieving our sales targets.
As a Business Development Manager, you will collaborate closely with the marketing and operations teams to identify new business opportunities, build strong client relationships, and execute effective sales strategies. You will be responsible for leading and guiding a team to ensure performance targets are met, while actively managing the full sales cycle from prospecting to closing deals.Your contributions will be essential in expanding our customer base and strengthening our market presence.
Key Responsibilities
Lead & Coach the BD Team- Guide BD executives on prospecting, pitching, and closing.
- Coach on sales conversations, objection handling, and negotiation.
- Set weekly priorities, targets, and deal strategies.
- Uplift team capability (role-plays, pitch reviews, deal clinics.
- Build, manage, and forecast the sales pipeline.
- Ensure deal quality (right clients, right margins, right scope).
- Track KPIs: leads, conversion rate, deal value, win rate.
- Flag risks early and course-correct fast.
- Act as the primary commercial owner for assigned strategic accounts.
- Maintain senior-level relationships with key client stakeholders.
- Identify upsell, cross-sell, and expansion opportunities.
- Ensure client needs, scope, and expectations are aligned commercially.
- Support smooth collaboration between clients and internal delivery teams.
- Step in to manage commercial discussions, renewals, and escalations when required.
- Translate company growth strategy into actionable BD plans.
- Lead key pitches and high-value negotiations.
- Shape pitch narratives, pricing logic, and commercial structures.
- Collaborate with Strategy, Creative, and Ops to ensure pitch readiness.
- Own win/loss analysis and continuously improve pitch effectiveness.
- Build and maintain senior-level client relationships.
- Act as a trusted advisor to clients, selling outcomes not just services.
- Identify market trends, white-space opportunities, and new offerings.
- Represent KCS in industry events, partnerships, and networking.
- Minimum of 5 – 8 years experience in Business Development or Sales (agency or related industries preferred).
- Proven track record in closing mid- to high-value deals.
- Experience leading or mentoring a sales/BD team.
- Strong pitching, negotiation, and storytelling skills.
- Commercially sharp with strong margin and pricing awareness.
- Comfortable working cross-functionally in a fast-moving environment.
- Wide connections to MNCs, GLCs, and Medium Enterprise companies related preferred.
- Strategic thinker with hands-on execution ability.
- Strong listener: sells through understanding, not pressure.
- Confident but humble, persuasive but human.
- Resilient, accountable, and growth-driven.
- Believes in trust-based selling and long-term value creation.
- Problem solver and good negotiator.
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Randstad has recently partnered with a Fintech company that provides a platform to F&B merchants. They are looking to hire a Business Development Manager to join their team in Kuala Lumpur.
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