[ref. l10817424] Kol specialist

apartmentTinker Studio Sdn Bhd placeKuala Lumpur scheduleFull-time calendar_month 

Join Us as a KOL Specialist ✨

We are seeking a dynamic and results-driven KOL Specialist to join our social media marketing team. You’ll be the driving force behind our influencer marketing efforts—spearheading strategy, implementation, and execution of KOL-driven campaigns that elevate brand awareness, drive engagement, and boost conversions across digital platforms.

  • What You’ll Be Doing:
  • Strategize, plan, and execute KOL/influencer marketing initiatives across awareness, consideration, and conversion stages using multi-channel campaigns (social media, email, partnerships, etc.).
  • Identify and track content promotion trends to uncover emerging opportunities and provide strategic recommendations to expand customer reach and drive traffic.
  • Manage the end-to-end KOL collaboration process: scouting, initiating contact, negotiating terms, briefing, managing deliverables, and post-campaign reporting.
  • Ensure consistent branding and messaging across all KOL partnerships, ad campaigns, and social content to maintain cohesive brand identity.
  • Forecast and analyze campaign performance metrics (ROI, engagement, reach) in collaboration with product and business development teams to inform decision-making.
  • Supervise marketing efforts including advertising, visual content, and product promotion to align with overall brand voice and objectives.
  • Orchestrate KOL seeding programs to maximize brand exposure and foster organic buzz around products and campaigns.
  • Collaborate with content creators, designers, and stakeholders to deliver compelling storytelling and campaign materials.
  • Build and maintain a robust network of KOLs, KOCs, and micro-influencers relevant to beauty, skincare, FMCG, lifestyle, and more.
  • Stay informed on industry movements, competitive landscape, and consumer behavior to continuously improve outreach strategy.
  • Handle content approvals and performance evaluations, ensuring deliverables meet objectives and creative standards.
  • Support on ad hoc projects and operational tasks as needed by the campaign or client.
  • What You Bring to the Table:
  • Proven experience in influencer/KOL marketing, ideally in beauty, skincare, or FMCG industries.
  • Deep understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and content trends.
  • Strong communication, negotiation, and stakeholder management skills.
  • Detail-oriented with a data-driven mindset.
  • Ability to multitask and thrive in a fast-paced agency environment.
  • Proficiency in campaign tools, influencer platforms, and reporting dashboards is a plus.
✨ Why Join Us?
✅ Hands-On Experience – Dive into real projects and shape compelling digital experiences.
✅ Expand Your Portfolio – Work alongside an experienced design team and build a standout portfolio.
✅ Creative Freedom – Experiment, innovate, and bring fresh ideas to life in a supportive space.
✅ Fast-Paced Growth – Thrive in a dynamic agency environment that hones your professional skills.

✅ Collaborative Culture – Work with passionate creatives who inspire and challenge you every day.

Apply now and Let’s build something extraordinary together! ??! ✨?

electric_boltImmediate start

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