Customer Service Executive
Applecrumby® Petaling Jaya Full-time
Looking for a customer-oriented and empathetic Customer Service Executive to manage customer inquiries, orders, and after-sales support for our baby and mothercare products.
ROLE AND RESPONSIBILITIES:
I. Primary Responsibility:
Customer Support:
- Handle customer inquiries via phone, email, live chat, and social media.
- Provide accurate product information (usage, materials, safety guidelines).
- Assist customers with order placement, tracking, and payment issues.
- Resolve complaints professionally and within SLA.
Order & After-Sales Management:
- Monitor order status and coordinate with warehouse/logistics on delivery issues.
- Manage returns, exchanges, refunds, and claims.
- Escalate quality or safety concerns promptly to the relevant department.
- Ensure accurate documentation of cases in CRM system.
Marketplace & E-commerce Support:
- Work closely with platform PICs to respond to messages on platforms such asShopee, Lazada, and Tiktok.
- Provide manual order processing support for customers with platform issues.
- Resolve escalated customer complaints by liaising with relevant teams (warehouse, logistics, finance) to find effective solutions.
- Maintain accurate records of customer interactions, transactions, and feedback.
Reporting & Insights:
- Gather and analyze customer feedback to identify trends and areas for improvement.
- Prepare regular reports and provide insights to management to drive service enhancements.
- Track and report on key KPIs, including response time, resolution time, and customer satisfaction scores
Cross-Functional Coordination:
- Work closely with warehouse and operations teams to ensure timely fulfillment.
- Coordinate with marketing team for campaign-related inquiries.
- Align with brand team on product information and communication scripts.
II. Secondary Responsibility:
Expo & Event Support:
- Provide operational support for expos and events, including front-end (on-site presence) and back-end (stock count and BAU continuity).
- Assist in managing customer-facing communications during product launches and promotional campaigns.
System & Continuous Improvement:
- Maintain accurate CRM records and suggest improvements to CRM and ticketing systems.
- Assist in onboarding and training new team members or temporary staff.
- Collaborate with internal teams to enhance the customer experience and identify opportunities for process improvement.
Additional Tasks:
- Assist with ad hoc tasks, such as checking quotations, data collection, and preparing reports as requested by management.
- Education: Diploma or Degree in Business Administration, Communications, or related field.
- Experience: 1–3 years of experience in Customer Service (e-commerce experience preferred).
- Technical Skills: Proficiency in Microsoft Office (Excel, Word); experience with CRM systems is an advantage.
- Soft Skills: Good command of English and Bahasa Malaysia; Mandarin is a plus (especially for dealing with China-based suppliers).
- Detail-oriented, proactive, and a strong team player.
Please note that this is not an exhaustive list and the specific responsibilities of the role may vary depending on the Company needs and priorities.
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