Marketing Executive (F&B)

apartmentWayang Pictures placeButterworth scheduleFull-time calendar_month 
Location: Penang (on-site) | KL (hybrid/WFH negotiable)
  • Candidate must possess at least a Bachelor's Degree in Marketing or equivalent
  • 2–4 years+ experience in marketing, advertising, or branding
  • Preferably with F&B marketing or agency background
  • Result and solution oriented
  • Great communication and interpersonal skills
  • Strong organisational and follow up skills.
  • Able to independently carry task given, work fast, solve problems, and meet deadlines
  • Self-motivated, possess good personality and communication skills.
  • Work well both independently and as part of team and able to work under pressure.

Are you a marketing thinker with big ideas and even bigger execution power?

Love working on exciting F&B brands, building awareness and turning campaigns into real results?

YOUR ROLE:

  • Plan, manage and coordinate all marketing strategies & campaigns
  • Think smart, bold, out-of-the-box ideas to increase brand visibility & conversions
  • Conduct market research to determine market requirements for existing and future products
  • Develop and implement marketing plans and projects for new and existing products
  • Analysis of customer research, current market conditions and competitor information
  • Propose, manage & negotiate KOL/influencer collaborations
  • Manage and optimise social media ads boosting & budget planning
  • Coordinate with content/design team to bring your ideas to life
  • Expand and develop marketing platforms (Exposure / Sales-driven)
  • Work closely with clients, track campaigns, and deliver performance reports
  • Help drive foot traffic & actual sales, especially for dining brands

BONUS POINT :

  • Have experience launching a new F&B brand
  • Have done full-funnel campaigns or handled multiple brands at once
  • Know basic content marketing
  • KWSP + Socso
  • Annual salary increment (KPI achievement)
  • Annual leaves
Why Join Us?
  • Work on brands that people actually know & eat at!
  • Be part of new brand launches & exciting campaigns
  • Hybrid marketing meets creative production
  • Touch real campaigns, not just PPT
  • Work with a film production team
  • Learn fast, grow faster — internal knowledge sharing & real campaign experience
  • Chill office vibe (if you are penang-based)
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