Digital Marketing Executive
Minimum 3 years of experience in digital marketing, specifically in generating leads via social media - Proven track record of managing successful paid campaigns (Facebook/Instagram Ads, Google Ads).- Understanding of financial/investment products (preferred but not mandatory).- Proficiency in analytics tools (e.g., Google Analytics, Meta Business Suite).- Creative mindset with excellent copywriting and visual content skills.- Degree in Marketing, Business, or related field (or equivalent experience).
Key Responsibilities- Develop and implement digital marketing strategies to generate leads via Facebook, Instagram, LinkedIn, Google Ads, and other platforms.- Create engaging content (ads, posts, videos, blogs) tailored to financial planning audiences.- Manage paid campaigns (SEM, social media ads) to maximize ROI and lead conversion.- Analyze campaign performance using analytics tools (Google Analytics, Meta Ads Manager) and optimize strategies.- Collaborate with the sales team to nurture leads and improve conversion rates.- Stay updated on digital marketing trends, competitor strategies, and financial industry regulations.
Benefits- Minimum 13 months salary (including annual bonus)- EPF & SOCSO contributions- Annual vacation leave- Performance-driven commission (uncapped potential)- Life & medical insurance coverage- Professional growth opportunities in a fast-paced industry