Digital Marketing Executive - Petaling Jaya
AR Education Sdn Bhd Petaling Jaya Full-time
About the role :
We are a growing company seeking a performance-driven Digital Marketing Executive to manage and optimize our digital advertising efforts. This role is ideal for someone who thrives on data, understands user behavior, and is always looking for new ways to improve results through precise targeting, compelling visuals, and smart budget planning.Based in Kelana Jaya ,Selangor or Sri Damansara , Kuala Lumpur, this role will play a crucial part in expanding the brand's reach and connecting with its target audience.
What we're looking for :
- Minimum 2 - 3 years of hands-on experience in digital marketing.
- Diploma or Bachelor’s Degree in Marketing, Advertising, Business, or a related field.
- Strong experience with Meta Ads, Google Ads, TikTok Ads, and digital platforms.
- Strong understanding of customer behavior, digital trends , and e-commerce platforms.
- Highly analytical and data-driven; skilled in using ad platforms’ analytics and third-party tools.
- Detail-oriented, performance-focused, and always striving for better results.
- Excellent time management, communication, and reporting skills.
- Fluent in English and Bahasa Malaysia.
What you'll be doing :
- Plan, execute, and optimize paid ad campaigns across Meta, Google, TikTok, and digital platforms.
- Analyze user behavior and trends to improve ad creatives, targeting strategies, and campaign performance.
- Collaborate with the marketing team to support ongoing campaigns and drive traffic, engagement, and conversions.
- Monitor daily ad performance, make real-time adjustments, and report (CPM, CPC, CTR, CPA).
- Allocate and manage ads budgets effectively to ensure maximum ROAS and cost efficiency.
- Prepare performance reports and dashboards with actionable insights.
- Forecast and manage advertising budgets with a strong focus on ROI.
- Run A/B tests on creatives and targeting strategies to improve effectiveness.
- Stay up-to-date with digital ad trends, tools, and best practices to maintain competitive performance.
About us :
AR EDUCATION SDN BHD is a leading supplement kids brand dedicated to empowering kids to feel better during their day life journey. With a strong focus on natural, sustainable ingredients, we are committed to providing high-quality products that help healthy life.As a rapidly growing company, we are seeking talented individuals to join our dynamic team and contribute to our continued success.
Apply now to become our next Digital Marketing Executive and be a part of our exciting journey!
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