Public Relations Executive/Senior Executive
OPPO by JIE Business Sdn Bhd Petaling Jaya Full-time
Develop, implement and manage our Public Relations strategies to develop a robust, and favourable image of the company’s brand and products
- Monitor Public Relations visibility in the market, analyze data to inform decisions, optimize plans and programs
- Creating good press releases related to product key selling point and other positioning messages that provide coverage matches in the product lifecycle stages and support business objectives
- Proactive with the ability to pitch timely stories, interactions and engagements based on industry trends, new products and innovations
- Building long-term relationships with key Tech media, journalists, influencers
- Writing and editing a range of collaterals, from press releases to marketing collaterals to social postings
- Develop and implement Product Public Relations to achieve maximum visibility across different media platforms, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs
- Working closely with the broader marketing team and external agencies to drive the Public Relations efforts
- Required 2-3 years working experience in public relations and communication or in a similar role
- Prior experience in Telecommunication or Consumer Electronics industry is preferred
- Passionate about mobile phone industry, familiar with the current market trend
- A demonstrated ability to create results-driven Public Relation and communications content that align with business objectives
- Ability to work collaboratively with various stakeholders and thrive in a fast-paced and dynamic environment
- Strong writing and content generation skill
- Outstanding communication skills – both written and oral, with the ability to communicate with, and adapt to, different communication styles at all levels
- Strong relations with Malaysian media
- Required language(s): English, Mandarin, Bahasa Melayu (as Mandarin is required to deal with Mandarin speaking stakeholders)
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