Influencer Marketing Executive

apartmentAicha Food My Sdn. Bhd. placeKuala Lumpur scheduleFull-time calendar_month 

Join the Ai-CHA team and help us spread the love for our ice cream and tea! We're looking for an Influencer Marketing Executive who can build meaningful relationships with KOCs, KOLs, and media partners to amplify our brand across digital platforms.

Key Responsibilities

Source & Build RelationshipsIdentify and reach out to Key Opinion Customers (KOCs), Key Opinion Leaders (KOLs), and media outlets that align with Ai-CHA’s brand values and target audience. Develop long-term, trust-based partnerships.

Campaign BriefingEffectively communicate campaign goals, brand messaging, and Ai-CHA’s unique selling points to ensure our partners fully understand what we’re all about.

Content CollaborationWork closely with influencers and media to co-create engaging, on-brand content that feels authentic to their voice and resonates with their followers.

Track & OptimizeMonitor content performance across platforms. Provide feedback and ideas to enhance content quality and keep campaigns fresh and exciting.

Event CoordinationAssist in planning and executing influencer events, product launches, and media activities that generate buzz and drive visibility.

Requirements
  • Strong networking and relationship-building skills
  • Excellent verbal and written communication skills
  • Able to communicate fluently in English and Malay
  • Deep understanding of social media platforms, influencer dynamics, and digital trends
  • A sharp eye for identifying influencers and media partners who fit the brand
  • Passion for AI-CHA's products and a genuine interest in creating memorable brand experiences
  • Fun, youthful, and collaborative work environment
  • Opportunities to attend influencer events and media launches
  • Professional growth and learning opportunities in F&B and marketing
  • Team bonding activities and seasonal celebrations
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