Digital Marketing Specialist (Paid Ads Focus)

Proven hands-on experience in running paid ads on Google, Facebook/Instagram, and YouTube

• Familiarity with tools such as Facebook Ads Manager, Google Ads, and Google Analytics
• Strong analytical mindset with the ability to interpret and act on performance data
• Creative thinking, with a good sense of audience targeting and ad messaging
• Minimum 2–3 years of relevant experience in digital marketing or advertising
• Self-motivated, independent, and capable of taking ownership of campaigns
• Plan, manage, and optimize paid advertising campaigns across Google Ads, Facebook/Instagram, and YouTube
• Monitor campaign performance and adjust strategies to achieve KPIs such as CPC, ROAS, CTR, and conversions
• Collaborate with the design team to develop ad creatives and content ideas
• Manage advertising budgets to maximize ROI
• Analyze performance data and prepare insightful campaign reports
• Stay updated with the latest trends and algorithm changes in digital marketing platforms
• 5-day work week (Mon–Fri, 9AM–6PM)
• Career growth opportunities in a performance-driven environment
• Medical leave, annual leave, and statutory contributions (EPF/SOCSO)
• Supportive team and dynamic work culture