Digital Marketing Coordinator
Miki Optometry Kuala Lumpur Full-time
Develop and execute social media strategies to enhance brand awareness and engagement for Miki Optometry, aligning with overall business goals.
- Create engaging and shareable content (text, image, video) in English, Bahasa Malaysia, and Mandarin, tailored to different social media platforms and target audiences.
- Manage and maintain Miki Optometry's social media presence across platforms such as Facebook, Instagram, and potentially others relevant to the local market.
- Monitor social media channels for trends, customer feedback, and competitor activities, providing insights and recommendations for improvement.
- Engage with the online community by responding to comments, messages, and inquiries in a timely and professional manner, fostering positive relationships with customers.
- Utilize data analytics tools to track and measure the performance of social media campaigns, providing regular reports and insights to optimize strategies and improve ROI.
- Collaborate with the marketing team to ensure consistent branding and messaging across all online and offline channels.
- Create visually appealing graphics and multimedia content using graphic design skills to enhance social media posts and campaigns.
- Stay up-to-date with the latest social media trends, tools, and best practices, continuously seeking opportunities to improve Miki Optometry's social media presence.
- Assist in the planning and execution of social media advertising campaigns, including budget management and performance tracking.
- Develop and execute social media strategies to enhance brand awareness and engagement for Miki Optometry, aligning with overall marketing goals.
- Create engaging and informative content, including text, images, and videos, tailored to different social media platforms to attract and retain followers.
- Manage and maintain Miki Optometry's social media presence across platforms like Facebook, Instagram, and potentially TikTok, ensuring consistent branding and messaging.
- Monitor social media channels for customer inquiries, comments, and feedback, responding promptly and professionally to address concerns and foster positive relationships.
- Analyze social media data and metrics to track performance, identify trends, and optimize campaigns to improve reach, engagement, and conversions.
- Collaborate with the marketing team to integrate social media activities with other marketing initiatives, such as email marketing and promotions, to maximize impact.
- Stay up-to-date with the latest social media trends, tools, and best practices, and recommend innovative strategies to enhance Miki Optometry's social media presence.
- Annual Leave
- EPF
- Health Insurance
- Medical Leave
- SOCSO
- Birthday Leave
- Casual Wear
- Compassionate Leave
- Company Activities
- Company Trip
- Employee Discount on company products/services
- Fun Entertainment Environment
- Hybrid working mode
- Marriage Leave
- Medical Check-up Allowance
- Maternity Leave
- Optical Claim
- Parental Leave
- Performance Bonus
- Professional Career Development
- Public Holiday Substitution
- Salary Increment
- Staff Appreciation & Rewards
- Unlimited Supply Pantry Food
- Work-Life Balance
- Nearby public transportation
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