Digital Advertising Specialist
A Legend Branding Sdn Bhd Kuala Lumpur Full-time
Work Location & Hours
- Location: Near KLCC, Kuala Lumpur (Hybrid)
- Hours: Monday to Friday, 9:00 AM – 6:00 PM
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▎Requirements
Must‑have- 1–3 years of hands‑on experience in digital advertising or paid social (or equivalent project outcomes)
- Proficiency with Meta Ads Manager and TikTok Ads Manager
- Strong analytical skills with report building (Excel/Google Sheets; KPI interpretation)
- Solid communication, collaboration, and time‑management; accountable for performance
- Practical experience with GA4 and Google Tag Manager (events/conversions)
- Proven ability to independently run creative testing and optimization cycles
- Basic design or video editing skills (Canva, CapCut, Premiere, etc.)
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▎Key Responsibilities
① Campaign Setup & Optimization- Set up and manage ads on Facebook, Instagram, and TikTok
- Build campaign structures aligned to objectives (Traffic/Conversions/Leads), audiences, placements, and bidding
- Run ongoing optimization: A/B testing, creative and copy iterations, budget and bid tuning
- Produce weekly/monthly performance reports tracking core KPIs (CPA, ROAS, CTR, CVR, etc.)
- Translate insights into clear optimization actions and playbooks
- Collaborate with Marketing, Creative, and E‑commerce teams to execute promotions and brand campaigns
- Define ad copy and creative requirements; ensure brand alignment and compliance
- Stay current on platform features, industry trends, and competitors
- Propose innovative strategies to improve efficiency and competitiveness
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▎Business Categories- Skincare
- Health Supplements
- Clinic & Aesthetic Services
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▎Benefits & Compensation- Monthly Salary: RM 3,500 – RM 4,300 (commensurate with experience)
- Transportation Allowance (incl. parking): RM 180 / month
- Bonuses: KPI quarterly bonus and annual bonus scheme
- Statutory Benefits: EPF / SOCSO / PCB / annual leave
- Work with international Japanese brands and gain end‑to‑end exposure to retail and integrated marketing execution
Interested candidates, please send your resume to admin@a-legend.biz
or DM us directly WhatsApp +60123669366!
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• Experience Requirement: 1–2 years in marketing / advertising placement
• Language Requirement: Mandarin proficiency preferred; English is an added advantage
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