Digital Marketing Executive

Experience: 1-3 years of experience in digital marketing or a similar role.

Skills:

• Strong knowledge of SEO, Google Ads, social media marketing, and email marketing.
• Proficiency in digital marketing tools (Google Analytics, SEMrush, Facebook Business Manager, etc.).
• Experience with content management systems (e.g., WordPress).
• Basic knowledge of graphic design and video editing tools (Canva, Adobe Photoshop, etc.) is a plus.
• Excellent communication and analytical skills.

We are looking for a creative and results-driven Digital Marketing Executive to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate should have a strong understanding of current marketing tools, strategies, and trends to execute successful campaigns and drive business growth.

Key Responsibilities:

1. Digital Campaign Management

• Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Create engaging content for website, blogs, and social media platforms.
• Manage social media presence on Facebook, Instagram, LinkedIn, Twitter, and other platforms.
• Monitor and analyze the performance of marketing campaigns and optimize strategies accordingly.

1. SEO & Website Management

• Conduct keyword research and implement SEO best practices to increase website traffic.
• Optimize website content, landing pages, and user experience for better search engine ranking.
• Work with developers and designers to improve website performance and conversion rates.

1. Paid Advertising & Analytics

• Manage Google Ads, Facebook Ads, and other paid media campaigns.
• Analyze campaign performance using Google Analytics, Facebook Insights, and other tools.
• Generate reports on key metrics to track ROI and campaign effectiveness.

1. Email & Content Marketing

• Develop and manage email marketing campaigns, including newsletters and promotional content.
• Ensure consistent brand messaging across all digital channels.

1. Market Research & Trend Analysis

• Stay up-to-date with industry trends, competitor activities, and emerging digital marketing technologies.
• Provide insights and recommendations to improve digital marketing strategies.
• Competitive salary and performance-based incentives.
• Career growth opportunity
• Birthday Leave