Assistant Manager, Marketing & PR

apartmentUniversal Traveller Shop Sdn Bhd placeKuala Lumpur scheduleFull-time calendar_month 
Diploma / Degree holders in marketing, business or mass communications or equivalent with minimum 5 years’ experience.
  • Marketing experience in retail sector will be added advantage.
  • Possess excellent English Written, Verbal Communication & Presentation Skills
  • Creative, trendy, highly motivated and proactive with an analytical mind is a must.
  • Good PR and Negotiation Skills
  • Result oriented and able to meet tight deadline with multi-tasking abilities.
  • Strong background in managing social media.
Work closely with the Marketing team to execute creative and effective marketing strategies to achieve business objectives.
  • Support Departmental Head in formulating and monitoring advertising & promotional activities, including brand building and implement marketing strategies.
  • Design and execute advertising plan, budget and expenditure.
  • Liaise with Supplier and Printers for promotional materials and publications, prepare POP and organise promotional activities.
  • Prepare project proposals and annual marketing plan.
  • Liaise with advertising agencies for all above-the-line (ads, magazines, billboards, radio ads) and below-the-line (newsletter, posters, buntings, souvenirs).
  • Conduct market research and analysis to determine the effectiveness of promotional activities and to monitor changes in market conditions and competition.
  • Handle the company's social media platforms, ie. Facebook, Instagram and Webpage.
  • Liaising with influencer / KOL for the social media engagement & posting monitoring
  • Work closely with the Sales & Operations team to execute creative and effective strategies to achieve business objectives
  • Evaluate & compiling the promo feedback of all campaigns.
  • Packing & distribution related marketing collateral / POP to reach retail shop prior to campaign start
  • EPF/SOCSO
  • Annual Leave
  • Medical Leave
  • Recognition & Acknowledgement of excellent performance and attitude
  • Competitive salary and benefits
  • Fun, energetic & energetic working culture
  • Training provided
  • 5 Working days
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