Digital Marketing Executive
Hong Yee Auto Service Sdn Bhd Kuala Lumpur Full-time
Develop and execute digital marketing strategies to enhance brand awareness and drive customer engagement for Hong Yee Auto Services.
- Manage and optimize social media presence across various platforms, creating engaging content in English, Mandarin, and Bahasa Malaysia to resonate with diverse audiences.
- Plan, implement, and analyze digital advertising campaigns, including SEO/SEM, to maximize ROI and achieve business objectives.
- Create high-quality, relevant content (e.g., blog posts, articles, videos) tailored to the automotive industry and Hong Yee Auto Services' target audience.
- Conduct keyword research and implement SEO best practices to improve organic search rankings and drive traffic to the company website.
- Monitor and analyze website traffic, social media engagement, and campaign performance, providing regular reports and insights to optimize marketing efforts.
- Collaborate with the team to ensure brand consistency and alignment across all marketing channels.
- Stay up-to-date with the latest digital marketing trends and technologies, recommending innovative strategies to maintain a competitive edge.
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, customer engagement, and lead generation for Hong Yee Auto Services.
- Manage and optimize social media presence across various platforms (Facebook, Instagram, etc.) by creating engaging content, monitoring performance, and implementing community management strategies.
- Plan, execute, and analyze digital advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve specific marketing objectives.
- Create high-quality, SEO-friendly content (blog posts, articles, website copy, videos) that resonates with the target audience and enhances organic search rankings.
- Conduct keyword research, perform on-page and off-page SEO optimization, and monitor website analytics to improve search engine visibility and drive organic traffic.
- Collaborate with internal teams and external vendors to develop and implement creative marketing campaigns and initiatives.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices to ensure Hong Yee Auto Services remains competitive in the digital landscape.
- Annual Leave
- EPF
- Health Insurance
- Medical Leave
- SOCSO
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