Social Media Specialist

apartmentMiki Optometry placeKuala Lumpur scheduleFull-time calendar_month 
Develop and execute social media strategies to enhance brand awareness and engagement for Miki Optometry, aligning with overall business goals.
  • Create engaging and shareable content (text, image, video) in English, Bahasa Malaysia, and Mandarin, tailored to different social media platforms and target audiences.
  • Manage and maintain Miki Optometry's social media presence across platforms such as Facebook, Instagram, and potentially others relevant to the local market.
  • Monitor social media channels for trends, customer feedback, and competitor activities, providing insights and recommendations for improvement.
  • Engage with the online community by responding to comments, messages, and inquiries in a timely and professional manner, fostering positive relationships with customers.
  • Utilize data analytics tools to track and measure the performance of social media campaigns, providing regular reports and insights to optimize strategies and improve ROI.
  • Collaborate with the marketing team to ensure consistent branding and messaging across all online and offline channels.
  • Create visually appealing graphics and multimedia content using graphic design skills to enhance social media posts and campaigns.
  • Stay up-to-date with the latest social media trends, tools, and best practices, continuously seeking opportunities to improve Miki Optometry's social media presence.
  • Assist in the planning and execution of social media advertising campaigns, including budget management and performance tracking.
  • Develop and execute social media strategies to enhance brand awareness and engagement for Miki Optometry, aligning with overall marketing goals.
  • Create engaging and informative content, including text, images, and videos, tailored to different social media platforms to attract and retain followers.
  • Manage and maintain Miki Optometry's social media presence across platforms like Facebook, Instagram, and potentially TikTok, ensuring consistent branding and messaging.
  • Monitor social media channels for customer inquiries, comments, and feedback, responding promptly and professionally to address concerns and foster positive relationships.
  • Analyze social media data and metrics to track performance, identify trends, and optimize campaigns to improve reach, engagement, and conversions.
  • Collaborate with the marketing team to integrate social media activities with other marketing initiatives, such as email marketing and promotions, to maximize impact.
  • Stay up-to-date with the latest social media trends, tools, and best practices, and recommend innovative strategies to enhance Miki Optometry's social media presence.
  • Annual Leave
  • EPF
  • Health Insurance
  • Medical Leave
  • SOCSO
  • Birthday Leave
  • Casual Wear
  • Compassionate Leave
  • Company Activities
  • Company Trip
  • Employee Discount on company products/services
  • Fun Entertainment Environment
  • Hybrid working mode
  • Marriage Leave
  • Medical Check-up Allowance
  • Maternity Leave
  • Optical Claim
  • Parental Leave
  • Performance Bonus
  • Professional Career Development
  • Public Holiday Substitution
  • Salary Increment
  • Staff Appreciation & Rewards
  • Unlimited Supply Pantry Food
  • Work-Life Balance
  • Nearby public transportation
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