Digital Marketing Executive (Mandarin speaker)

apartmentTYC GLOBAL PLT placeKuala Lumpur scheduleFull-time calendar_month 

We’re a fast-growing marketing agency looking for a creative and results-driven Digital Marketing Executive to lead our social media efforts across various social media platforms (Instagram, Facebook, TikTok, XHS). You'll be handling both our internal social media accounts and those of selected clients, crafting strategies that drive engagement, brand visibility, and leads.

Key Responsibilities:

  • Content Creation - Collaborate with the design and video team to create engaging content for internal and client accounts, including ad creatives, organic posts, captions, and video scripts.
  • Social Media Management - Plan and execute content calendars, manage daily posting, monitor trends, and provide insights to keep content relevant and engaging.
  • Create Ads & Optimize Conversion - Ideate and launch ad campaigns, write high-converting copy, test creatives, and optimize for lower CPMs and higher lead conversions.
  • Analytics & Reporting - Track key metrics (CPM, CTR, engagement, leads, etc), deliver daily and monthly reports, and use insights to refine content strategy and improve results.

Job Requirments:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 1 - 3 years of experience in digital marketing or social media management.
  • Proficient in tools like Facebook Ads Manager, Meta Business Suite, Canva, Adobe Creative Suite, CapCut, etc.
  • Highly organized, self-motivated, and able to manage multiple projects and meet deadlines.
  • Strong copywriting and communication skills in Mandarin (English and Malay are a plus).
  • (Bonus) Experience with influencer marketing, including working with KOLs, KOCs, or user-generated content (UGC).

Key Traits:

  • Growth Mindset - You’re always curious, eager to learn new skills, and stay ahead of industry trends.
  • Self-Driven - You take ownership of your growth, actively seek feedback, and constantly improve.
  • Collaborative Spirit - You work well with others, communicate openly, and believe great ideas come from teamwork.
  • Accountability - You take full responsibility for your tasks, meet deadlines, and follow through with excellence.

Aside from the usual benefits, here are a few uncommon ones we offer:

  • Internal Entrepreneurship - Like a partner, not just an employee. Get the chance to lead your own projects and grow with the company.
  • Access to Resources - We share tools, insights, connections, and mentorship to help you level up faster.
  • Overseas Opportunities - Join business trips, networking events when the time comes.
  • Free Gym Access - Stay healthy and energized with access to the gym in our building.
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