Marketing Executive
SJ Classic Industries Sdn Bhd Kluang Full-time
Develop and execute comprehensive marketing strategies to enhance brand visibility and drive customer acquisition for SJ Classic Industries Sdn Bhd.
- Manage and optimize digital marketing campaigns across various channels including SEO/SEM, social media, and email marketing to achieve key performance indicators.
- Create engaging and relevant marketing content, including website copy, social media posts, blog articles, and promotional materials, in English, Bahasa Malaysia, and Mandarin.
- Oversee social media platforms, fostering community engagement, managing online reputation, and implementing effective social media strategies.
- Collaborate with internal teams and external agencies to ensure brand consistency across all marketing initiatives and public relations efforts.
- Analyze marketing campaign performance data, generate reports, and provide actionable insights to improve future marketing efforts.
- Stay updated with the latest marketing trends, tools, and best practices to continuously innovate and enhance marketing strategies.
- Support the planning and execution of marketing events, trade shows, and promotional activities to generate leads and build brand awareness.
- Develop and execute comprehensive marketing strategies aligned with company objectives and target audience, leveraging expertise in digital marketing, content creation, and brand management.
- Manage and optimize all digital marketing channels, including SEO/SEM, social media platforms, and email marketing campaigns, to drive lead generation and enhance brand visibility.
- Create engaging and relevant marketing content across various formats (e.g., website copy, social media posts, blog articles, email newsletters) that resonates with our diverse customer base.
- Oversee social media management, including content scheduling, community engagement, and performance analysis, to foster a strong online presence and build brand loyalty.
- Collaborate with internal teams (sales, product development) and external agencies to ensure cohesive brand messaging and successful execution of marketing initiatives.
- Conduct market research and competitor analysis to identify emerging trends, opportunities, and potential threats, informing strategic decision-making.
- Monitor, analyze, and report on the effectiveness of marketing campaigns, using data-driven insights to optimize future strategies and maximize ROI.
- Support public relations efforts, including drafting press releases and managing media inquiries, to enhance the company's reputation and public image.
- Assist in the planning and execution of marketing events, trade shows, and promotional activities to generate leads and strengthen customer relationships.
- Manage marketing budgets effectively, ensuring optimal allocation of resources and tracking expenses against planned activities.
- EPF
- SOCSO
- Annual Leave
- Medical Leave
- Health Insurance
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• Location / 工作地点： Johor Bahru
• Travel / 出差： Singapore & KL HQ
• Language / 语言： English & Mandarin（中英双语）
• About the Role｜职位介绍
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